About
Good to meet you 🤝
I’m Sophie, an artist, writer, and digital marketer based in Chicago. Though unusual — as artists are notoriously poor marketers and vice versa — I’ve somehow found myself at this beautiful and challenging intersection of left-brain/right-brain creativity.
At the age of five, I knew I wanted to be an artist. Then, as I grew into my adolescence reading stacks of fashion magazines like Teen Vogue + Elle Girl (does that unlock core memories for you, too?), Tumblr blogs, and the Harry Potter series, I knew I wanted to write, too.
So, I studied mass communications and business marketing at the University of Washington Foster School of Business, and have since filled out professional roles as a Swiss Army Knife of a digital marketer, copywriter, and now, director of content marketing. (I spend my spare time in the art studio or my home office, writing about mindfulness, creativity, and how to live a more artful life.)
Today, I am your go-to for everything creative and digital marketing. I love this role because it requires dynamism — an understanding of strategic implementation of an omnichannel approach. With a background and intrinsic strength in editorial content (like long-form blog posts, interview-based and journalistic articles), I’m also highly trained and skilled in sales copy, having generated up to $6 million for a single product launch via email campaigns, sales pages, and upsell strategies; taken a Twitter account page from 22k followers to 62k followers in under 18 months with strategic (all organic!) social campaigning; and managed content creation + distribution for a podcast receiving 80k downloads over 2 seasons.
If you need some marketing support, scroll up a bit. That’s me. And I’m your girl.
I’m certified in paid search (PPC) by Digital Marketing Institute; I’m also certified by DigitalMarketer Lab in direct-response copywriting, digital marketing, and social media marketing.
Read more about my creative ethos (and glean some creativity tips) on my blog, including guides to overcome impostor syndrome, establish healthy habits for creative longevity, and more. (Become a Medium Member for $5/month to access all of Medium’s content, my own and others’.)